The Challenge
Muuto operates a hybrid business model sales coming from contract projects and via retail channels. The company works through distributors, retailers, architects, and design partners while coordinating production through a network of OEM manufacturers across Europe
Manual forecasting
Before AGR, forecasting and replenishment planning relied heavily on Excel spreadsheets and manual ERP exports
Time-consuming replenishment
The process was time-consuming, difficult to maintain, and increased the risk of human error.
Highly complex supply chain
Muuto’s supply chain includes multiple OEM manufacturers, hundreds of textile and leather options, make-to-stock and make-to-order products, long supplier lead times, and highly customized replenishment planning.
Benefits
Using AGR, Muuto transformed several key supply chain processes.
AGR automated replenishment planning and significantly simplified forecasting workflows. The team now uses AGR to generate supplier forecasts, plan replenishment, create stock purchase plans, validate demand patterns, and support inventory decisions.
The system also improved supplier collaboration by making forecasting data easier to share and act on.
- Improved Forecast Accuracy and Stock Availability
Forecast accuracy improved significantly after implementing AGR.
Muuto also improved availability on critical high-volume products while reducing operational complexity.
“We’ve never been out of stock on our hero sofa through AGR.”
- Reduced Inventory and Less Manual Work
The company reduced manual spreadsheet handling, duplicate data processing, forecasting errors, and the amount of time spent validating calculations.
The intuitive interface also made it easier for teams to analyse sales and product performance and quickly extract relevant forecasting data.
- Supporting a Complex Global Supply Chain
AGR supports Muut’s complexity by helping planners manage supplier lead times, forecast visibility, stock coverage, make-to-stock versus make-to-order decisions, and replenishment planning.
The platform has become a core operational tool for category management across the business.
As part of the MillerKnoll collective, Muuto operates within a global furniture ecosystem that includes brands such as Herman Miller, Knoll, HAY, and Maharam.
- From Hours to Minutes
Processes that previously required extensive manual Excel work are now completed in minutes instead of hours. Weekly stock ordering was reduced from around two hours per week to approximately 15 minutes.
Forecast preparation also became significantly faster and easier to manage.
The reduced administrative workload allows category managers to focus on more strategic responsibilities, including supplier negotiations, product quality, and assortment management.
“We use AGR for developmental forecasts and purchase planning. My forecasts are nearly 100% accurate every time.”
- Muuto
- Michael Wong Min, Senior Category Manager
Why Muuto chose AGR
Muuto selected AGR to modernize forecasting and inventory planning while supporting the flexibility required in furniture manufacturing and distribution.
The company needed a solution that could automate forecasting and replenishment, reduce manual spreadsheet work, support OEM-driven supply chains, improve supplier forecasting, and handle both stocked and customized products.
AGR became the primary forecasting and replenishment platform used by Muuto’s category management team.
The results
Since implementing AGR, Muuto has significantly reduced the time spent on replenishment planning and forecasting while improving forecast accuracy and supplier collaboration. Weekly stock ordering tasks that previously took hours are now completed in minutes, freeing category managers to focus on supplier negotiations, product quality, and strategic planning.
The company has also reduced manual spreadsheet work and lowered the risk of human error while improving visibility across its complex OEM-driven supply chain. At the same time, Muuto has maintained strong availability on key hero products and gained greater confidence in forecasting and replenishment decisions.
Muuto sees AGR as a long-term strategic platform and is especially interested in future AI-driven capabilities.
Areas of interest include AI-assisted forecasting for new products, similar-item forecasting, scenario planning, customer-level forecasting, AI chatbot insights, and capacity-aware replenishment planning.
The company also plans to continue modernizing its supply chain systems as part of its broader digital transformation journey.